The Indian Consulate General in Frankfurt participated in a business-to-business (B2B) tourism promotion event hosted by Kerala Tourism in Frankfurt. The State of Kerala has been included in the New York Times’ top 52 travel destinations because of its majestic mountains, timeless beaches, captivating customs, fine dining, age-old ayurvedic practices, and tranquil backwaters.
Consul General Mr. B.S. Mubarak spoke to the audience on Kerala’s many attractions at the event. A thorough presentation on Kerala was given by Ms. Sikha Surendran IAS, Managing Director-Kerala Tourism. She discussed the state of Kerala’s Responsible Tourism initiative in her talk, among other topics.
Several tour promoters from the state of Kerala participated in the interactive session with the European agencies, along with Mr. PK Sashi, the chairperson of the KTDC. A Go Kerala Contest, where participants may win a complimentary one-week trip to the state of Kerala, concluded the event.
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